In today’s age of social media, it is naïve of business professionals to think that their employees or contractors will refrain from posting on their personal pages information about their employers or complaints about their jobs. The question is, when does an employee go too far in not only prejudicing the employer from, say, being able to attract good candidates for employment, but also divulging sensitive information about the company, or even a customer? How does the company manage these postings without interfering with the employees’ right to freely post whatever they choose on their social networks?
Many companies have come up with social media guidelines, which provide practical advice and help on how and what to post on social media; in other words, how to behave on social media.